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Upping Your Lead Gen Game with Virtual Events

European Times

Proving value for your marketing programs has always been a challenge in today’s business landscape.  Never mind your limited budget, resources and time; we’ve all heard that argument before.  As a marketer, you’re often tasked to create a healthy “lead machine” for your sales organization—one which produces not only high quantity but high quality leads.  A daunting task but certainly achievable with virtual events and environments.

For those virtual technology professionals, virtual events provide a base in which high quantity and quality can exist.  The virtual event represents a marketing vehicle unlike any other—highly customizable, dynamic, engaging, persistent and ultimately “track-able.”

During this complimentary event, you’ll hear from industry leaders like Larry Cook of IBM and Sharon Hudson of MarketingProfs, who’ve succesfully leveraged virtual events for lead generation and driving revenue.  You’ll get a glimpse into the strategies and tactics employed to generate leads both internal and external to virtual events.  More importantly, you’ll see the true value of the virtual as a constant lead generator that goes beyond the event.    

Event Registration

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Got questions? Chat with Live Booth Reps on June 12!


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"Re-Thinking Virtual" White Paper

All attendees will receive a free copy of this virtual technology industry paper, Re-Thinking Virtual published by EXPO Magazine.

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Featured Speakers
Manager, Events & Digital Metrics, IBM
VP of Events & Advertising, MarketingProfs
Director, Product Marketing, InterCall (Moderator)
Featured Companies